Sparkle Home Cleaning Case Study

Maid service

Let us present you Sparkle Home Cleaning’s story:

Sparkle Home Cleaning, a cleaning company in South West London and Surrey focused on giving their clients the best service out there.

The main problem they were facing before starting working with us:

Sparkle Home Cleaning’s aspirations to grow their business were limited by the issues they were facing with finding enough clients in regions they wanted to expand to. Cost per Acquisition (CPA) was too high.

And here's the exact strategy we used to help them acquire more customers 👇

  1. Comprehensive Consultation: We engaged in an in-depth dialogue with Sparkle’s team to discern their core priorities, such as preferred sales and target locations.
  2. Optimized Structure: The initial step involved fixing any issues with the account and changing campaign structure for heightened efficiency.
  3. Focused Targeting: By refining keywords and innovating ad creation, we honed in on an audience that was tailor-made for Sparkle’s services.
  4. Continual Refinement and Improvement: Our neverending optimizations ensured full command over the advertising account. This enabled the marketing strategy to evolve in parallel with the business.

The results

Initial Results

Current situation

Overall Results


Decrease in Cost/Conversion


Increase in Sales


Increase in Conversion Rate

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